Nvidia Enters PC Market With RTX Spark Chip, Targeting AI Workloads on Laptops

Nvidia CEO Jensen Huang unveiled the RTX Spark chip at Computex 2026 in Taipei on June 1, 2026, marking the company's formal entry into the personal computer market.

The chip, also called the N1X, pairs Nvidia's Blackwell GPU with a MediaTek CPU on a single system-on-chip. It includes unified memory, which allows the CPU and GPU to share the same memory pool, removing a bottleneck that has limited AI performance on consumer devices.

RTX Spark-powered computers will debut later in 2026 on Windows PCs from Dell, HP, Microsoft, ASUS, Lenovo, and MSI. Huang said the chip is designed to run AI agents locally, without relying on cloud computing.

"Look how beautiful it is, this agent could run 24/7, meter free," Huang said at the Computex keynote, holding up a small Nvidia-based computer from MSI. "No meter anxiety."

The announcement sent shares of AMD, Intel, and Qualcomm lower. Nvidia's stock rose more than 6 percent on the day. With a market cap of approximately $5.4 trillion, Nvidia is the most valuable company in the world.

Analysts said the move signals Nvidia's intent to capture AI computing at every level, from data centers to personal devices. IDC analyst Tom Mainelli told CNBC that Nvidia getting into the PC space reflects Jensen Huang's desire to "own every bit of the AI stack."

The PC market shipped 296 million chips in 2025, according to IDC. Analysts estimate Nvidia could sell 10 million PC chips over the next two years, a small fraction of its data center business but a significant strategic foothold.